Monetize passenger time inside taxis with a smart in-car tablet network
CABYX turns the 20–25 minutes passengers spend in a Yandex Go ride into a high-attention media channel — and creates extra earnings for drivers and fleets.
The problem
People spend a surprising amount of time inside taxis — but brands have limited ways to reach them with measurable, local, and high-attention ads.
- Passenger attention during rides is mostly “wasted time”.
- Outdoor ads lack real attribution and targeting.
- Drivers and parks want extra income without increasing ride prices.
If you have an estimate for daily rides in Yerevan, you can show total passenger minutes. Replace the placeholders below with real numbers.
The solution
CABYX is a taxi in-car tablet network with a campaign platform for brands and agencies — and a revenue share model for drivers and parks.
Run geo-targeted campaigns with clear metrics (impressions, QR/CTA actions, time shown).
- • Location targeting (city/zone)
- • Formats: video, image, carousel
- • QR codes
Add new income stream, manage devices, and keep quality control across the fleet.
- • Fleet dashboards
- • Device health monitoring
- • Compliance & content rules
Earn extra money without affecting trips — simple setup, automatic payouts.
- • Transparent earnings
- • Bonus programs
- • Fast payouts (via CrixPay experience)
How it works
From campaign creation to earnings — simple and scalable.
Headrest-mounted tablets with controlled content playback.
Upload creatives, set targeting, schedule, and budget.
Track impressions, interactions, and performance.
Drivers & parks earn — payouts powered by fintech experience.
Why CABYX
We’re not starting from zero — we already built and operate fintech automation (CrixPay), so we understand fleet operations, integrations, and payouts in the taxi ecosystem.
Proven operations mindset: reliability, accounting, partner onboarding, and automation.
We model ride time and passenger attention to build realistic revenue expectations.
Next stage: open platform for SMM teams & agencies to manage campaigns end-to-end.
Team
A focused team combining product engineering, operations, design, and growth.
Product & infrastructure, fintech automation experience (CrixPay), integrations, ops systems.
Web dashboards, campaign UI, reporting UX.
Device installation, maintenance, on-site support.
Fleet operations, device health checks, logistics.
User journeys for advertisers, parks, and drivers.
Partnerships, grants, events, ecosystem growth.
Launch your first in-car campaign
Tell us your goal (awareness, store visits, app installs). We’ll propose targeting + creative formats.